Saturday, May 25, 2013

Business Matters: Boston Beer Company

WFMZ originally aired this 'Business Matters' program on Monday, February 20, 2012. Tony Iannelli did a one-on-one with Jim Koch, Brewer and co Founder of the Boston Beer Company at the Lehigh Valley Brewery facility.

Jim Koch has got to be the most down to Earth millionaire and most humorous fella your ever going to meet. One of the best parts of Jim's conversation was when Tony asked him about starting out. Tony asked, with his family's history of brewing beer for over five generations, getting the backing must have been relatively easy? Jim basically said hell no! Every one of the family's breweries went bankrupt. :-)

I think this was the most entertaining Business Matters show ever. If you missed it, fear not



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