These cons are very convincing. In most cases they copy and paste the exact same code as the retailer's site. Difference is their hyperlinks are redirected to their corrupt sites.
Someone opening such an email or message on their mobile device or on their home computer is exposed. Many of the graphics presented link to those of their own-- in essence confirming you've looked at them.
I've gotten several dozens of these myself over the last few weeks, so I know they're out there.